Blogging can be very confusing at times. Despite saying I was only posting stuff for myself and ignoring the hits, I must admit that I do keep having a peak at the hit count.
As I've mentioned once or twice, my old Wordpress blog www.frot.co.nz used to get about 1000 hits a day in 2019, prior to the covidhoax, but during convid those hits all dried up and it went down to about 100 hits a day.
For some reason I always assumed that those 1000 hits were real people, and Google managed to stop 90% of them in 2020 by black listing my site. But I may have been barking up the wrong tree there.
On my newer www.sift.co.nz Blogger blog I've tried a couple of experiments and it has slowly dawned on me that quite possibly most of my audience is AI, and most likely always has been.
My new blog was only getting about 300 hits a day, but when I had a month off in May this year, and didn't post anything, after a few weeks the hits rose to more like 800 a day. Then when I started posting daily again, after a few weeks they dropped back down to around 400 a day.
Perplexed, I left it a month and repeated the month off experiment in July. This time the hits rose from around 400, up to over 900, after a few weeks of posting nothing. Then after going back to diligently doing a post every day for a few weeks, my hits gradually declined again.
Two possibilities I came up with: Firstly it may be that my posts are such complete bullshit that the more I post the less people look at my blog. That is possible, but it also requires that the less I post the more hits my blog gets. And that second part seems unlikely.
My next idea is that most internet traffic is AI, and traffic flows are being used to shape content. If I'm not posting anything on my Blogger blog, Google (who own Blogger) want to encourage me to keep the blog alive, so they increase my traffic to make posting seem more worthwhile.
But if I'm regularly posting, Google, who actively dislike my content, reduce the hits, in an attempt to drive me to post more approved content. I haven't actually ever tried doing that on Blogger, but I have tried it on a Facebook account, and yes, an inoffensive FB account does do much better in the algorithms.
And then the penny dropped - on blogs, video sharing platforms, social media, and indeed the entire internet, what if the "traffic" is not humans, but is mostly AI?. By "mostly" I don't mean about half, which is a widely accepted figure in 2025, but more like well over 90%.
If almost all internet traffic is AI, on the internet we have already been replaced by bots. While I thought bots had blacklisted my content and stopped a human audience from seeing it, what if almost all my hits were AI in the first place, and all the bots did was stop pretending to look at it?.
It's becoming increasingly clear that a huge amount of content is now being produced by AI, especially on platforms like YouTube. But what we were failing to see that most of the audience was AI all along. So everything we post had just better be primarily for our own entertainment, because bugger all real people are looking at it!
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